Showing posts with label Tech. Show all posts
Showing posts with label Tech. Show all posts

Tuesday, 8 October 2013

Watch This: The Next Big Thing in Smart Technology

In the past 20 years, watches have become an outdated piece of technology. Today, more people use their phone or tablet to tell time and keep track of weather and appointments. Watch repair businesses are having a hard time to keep up with the flow, however traditional watch and jewelry repair services will never go out of fashion.


You’ve heard of smart phones, but it looks like now that the watch is about to catch up to today’s modern technology.



Iwatch

Iwatch



What is a smart watch?


Recently, companies like Samsung, Apple, Microsoft, and Google have all announced plans for a smart watch. While the current focus for wearable technology is on Google Glass, the watch may actually work out better in real life. A watch could easily turn on when looked at, and would be easier to use with voice commands. You could also use your hands to help control the functions of the watch, which is impossible with smart glasses.


What will smart watches do?


Currently, smart watch technology is largely speculative. Some phones will use flexible display screens that absorb shock and resist cracks. Others might offer features like medical alert bracelets, remote keys, and pedometers. Smart watches can easily act as calendar reminders, e-mail readers, and GPS devices. Watches may act similarly to tablet computers and be able to interact with other devices in the home, such as your television, heating and cooling system, and even the lights in your home. You may be able to use your watch to set your sprinkler system, or reset your home alarm. Other watches may offer waterproof and break-proof protection for use in rough environments and underwater.


For the past 15 years, a watch has simply remained a novel accessory or status symbol and reliable watch repair stores like The Gold Cobbler will always carry on with that. But with new smart watches, it is likely that the watch will become important and useful once more. The watches are not intended to replace smartphones, but rather act as a companion piece to them.


Who will use a smart watch?


For the first few years, the only people who will purchase a smart watch will be tech-trend hunters. These people always have the latest gadget, and are probably already on the waiting list for Google Glass. The majority of people will probably wait a few years to see if the watches actually add any value to everyday life. Just like with how the MP3 player replaced the CD player, many people did not see the point of the new technology at first. However, over time, people were convinced that it added extra value.


This will be the challenge of the smart watch trend. Unless the watches add extra value in addition to what smart phones and tablet devices already offer, then they too, will simply remain a status symbol and soon fall by the wayside like many other watches seen at pawn shops around the world.


If you are interested in the world of technology, you won’t want to miss following the evolution of the smart watch. In time, we may find that our smart watches are as indispensible to us as our cell phones and tablet computers. Technology has a way of proving itself to integrate more with our daily lives than we ever thought possible.



Watch This: The Next Big Thing in Smart Technology

Friday, 20 September 2013

Should Your CEO Have a Blog?

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It might not ever even occur to most CEOs that they even should write a blog. They are really focused on their business most of the time after all. But people love to read about success. They also love to read about what it would take to be a CEO since you can bet a huge swath of the population wishes that they could start their own business. There are some ups and downs to this approach to getting some new promotion going.


Pro-Generating Interest


CEO blog entries can be fantastic linkbait. Blog entries like “A CEO’s Perspective on Business Costs,” or something of the like is just a title that screams for people to click on. Everyone wants to know the right way to run your own business, and the right way to get started.  This can go beyond just a blog as well of course. The same principle applies to keeping a video blog, or a twitter account. Video blogs can be especially good because it makes people feel like they know the Vlogger and it can help create a link between the viewer and the CEO. And it’s a short jump from there to trusting the CEO’s company.


Con- Negative Press


One possible downside to a CEO interacting directly with the public is if he does anything in his personal life, or if the company ever gets any negative press the CEO can become a target. People will want to derail any conversation started on Twitter or YouTube in order to talk about the latest controversy and things can often spiral out of control from there. A lot of scandals or seriously bad press has started in this way.


Pro-Rebranding


If you think that your company’s image has grown stale or has moved in a negative direction, it can help to start thinking about rebranding. Many business leaders do this all of the time when it comes necessary, and a blog from a CEO is often the perfect way to do it. Many people think of the CEO as the embodiment of the company. So, if the CEO writes a blog where he changes his mind about something, it can be seen as a new direction for the company as well. And even beyond that, the CEO can talk about the new direction or new image for the company directly.


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This can also apply if a company has received a negative reputation as of late. Maybe customers are complaining about a particular issue, such as how the wait times for customer service take forever in your company. If the CEO blogs about a brand new solution to decrease wait times, this can accomplish several things at once. First, it can help reassure people that the problem  is at an end and that it might get better now. This will encourage people who had left due to the problem to possibly try out the company again. Secondly, it generates interest from several different areas including not just people who are interested in the company in general, but also those who are curious about the new technology or solution being used.



Should Your CEO Have a Blog?